5 Best Shopping in Reykjavík, Iceland

There's a bit of retro flair to this Iceland-based design brand, which draws inspiration from centuries of local history—specifically music and design. The clothes here are a touch romantic, with just enough pop to become conversation pieces.

Step inside and you'll be awash in the neutral color palette of this trendy clothing shop. Take some time to dive a bit deeper into the designs on display: they're simple, timeless, and will remind you of your trip for years to come.

This shop offers dapper gentlemen's finery and haircuts. The legacy of Bertie Wooster of London lives proudly on in this store, which, in addition to its own winning brand of threads and cufflinks, sells a fine assemblage of designer goods and star brands such as Harris Tweed and Ben Sherman. Housed in the basement of a budget supermarket on Laugavegur, vintage lighting illuminates a display of antique top hats in one corner while portraits of Iceland’s presidents look down on the Stetsons and Borsalinos in another. Every accessory imaginable is available here, with bow ties and pocket watches on display together with beard oil and moustache combs. Late at night, winter shoppers might be treated to a shot of whiskey.

Walking into the Nordic Store is like stepping into a giant ball of wool. Everywhere you look, you'll find wool sweaters, blankets, socks, scarves—if you can wear it and it's made from wool, you'll find it here. In addition to clothing, the Nordic Store also has a solid selection of outdoor wear and gear, like running shoes, winter coats, and thermal accessories.

If you ever wonder what kind of outerwear could handle the ever-changing weather patterns of Iceland, this raincoat shop has an answer for you. Aside from being completely functional, the jackets sold at Reykjavik Raincoats are undoubtedly Instagram-worthy as well: classic and minimal (thigh-length and hooded) designs putting bold colors front and center.