16 Best Shopping in Reykjanes Peninsula and the South Coast (with the Golden Circle), Iceland

AndreA

Icelandic designer Andrea Magnúsdóttir runs this bright and welcoming boutique by the harbor. Her selection of beautiful dresses and sleek jewelry make it tough to leave empty-handed.

Bragginn Studio

An old army barrack that was once used for storing potatoes is now a multifunctional art space. Although some of their exciting workshops and courses must be booked ahead of time, you can also stop by to meet the artists Bjarni and Erna and pick up beautiful ceramics in addition to some lovely local stories. Hours vary depending on artist availability.

Draumaland

In the heart of Reykjanesbær, the friendly Nanna has operated this glamorous gift shop for more than 30 years. Selling fresh flowers and high-quality design items handpicked from all over Scandinavia, you will find popular items like famous Moomin cups and Georg Jensen kitchenware.

Tjarnagata 3, Reykjanesbær, Southern Peninsula, 230, Iceland
354-421–3855

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Galleri Laugarvatn

A funky little art gallery founded by an Icelandic couple in search of new life in the countryside, Galleri Laugarvatn has a wide variety of Iceland handcrafts from well-known Icelandic designers and local artists. Next door they have a cafe where you can get light meals for a reasonable price; the homemade waffles are especially lovely.

Geysir Center

In front of a parking lot, close to Geysir, is this large shopping complex where you'll find established Icelandic outdoor and fashion brands, a souvenir shop with Viking-theme key chains, and a soup and fast-food canteen.

Kjörbúðin

In case you forgot your toothbrush, there is a small supermarket in town where you will find all necessities. It also has some quick food options like sandwiches, which are handy for a road trip or a small picnic by the scenic beach in Garður. 

Krambúð

This classic countryside supermarket offers all the necessities for locals, including some fantastic burgers. It makes a smart pit stop before heading farther east or west, as supermarkets tend to be far apart.

Krambúðin

This is the only supermarket in the area, so if you are in need of any necessities or want to grab a snack for the late-night munchies, energy drinks for hikes, or have a romantic picnic by the river, make a pit stop here.

Kurl Project Iceland

If you walk about 100 meters farther than the Secret Lagoon, you will find a small boutique tucked away behind a big greenhouse. This is the storefront and workshop of the Icelandic clothing brand Kurl Project, which is all designed and produced in Iceland by tailor and owner Erna Óðinsdóttir.

Laugabúð

In this charming little corrugated iron house you will find traditional sweets, handmade soaps, and postcards depicting views of Eyrarbakki. Stepping into the shop feels like entering a small museum; it is styled after a convenience store managed by the legendary Guðlaugar Pálsson from 1919 until his death in 1993. Be aware that it's only open on weekends.

Eyrargata 46, Eyrarbakki, South, 820, Iceland
354-483–1443

Litla Hönnunar Búðin

What used to be a charming and tiny design boutique is now a beautiful and spacious store located in the heart of Hafnarfjörður. They carry a wide selection of gifts by trendy Icelandic and Scandinavian designers, including posters, ceramics, jewelry, and much more.

Palóma

The constantly changing Icelandic weather might suddenly leave you needing a fashionable raincoat or a cute summer dress, and this women's wear store is here for you. One of the few clothing stores in the area, Palóma is stocked with beautiful jackets, dresses, jeans, and even jewelry adorned with Icelandic quotes.

Sigga and Timo

One of the most beloved jewelry stores in Iceland was founded by a Finnish-Icelandic couple, who are known for their romantic yet timeless designs that you can wear for a lifetime. Their expertise in working with precious metals and stones makes their engagement rings very popular with couples from all over the world.

Vínbúðin

In Iceland you can only buy beverages stronger than 2.25% ABV in state-owned liquor stores called Vínbúðin. In Hveragerði you will find Víbúðin inside Sunnumörk, the shopping center facing the Ring Road.

Vínbúðin

The only stores allowed to sell alcohol in Iceland are government-owned alcohol stores called Vínbúðin, usually found in larger towns. If you are visiting Grindavík on your way out to small towns or remote areas, remember to stop at Vínbúðin for any beer, wine, or hard liquor you'd like to take with you.

Vínbúðin

In Iceland you can only buy beverages stronger than 2.25% ABV in state-owned liquor stores called Vínbúðin. They can only be found in some of the bigger towns, so make sure to make a pit stop when you see one.