Fodor's Expert Review Playa San Francisco

This busy but inviting 5-km (3-mile) expanse of sand is among the longest and finest on Cozumel. Encompassing the beaches Playa Maya and Santa Rosa, it's typically packed with cruise-ship passengers in high season. On Sunday, locals flock here to eat fresh fish. Amenities include two outdoor restaurants, a bar, dressing rooms, gift shops, beach chairs, massage treatments, and water-sports equipment rentals. Amenities: food and drink; parking (free); showers; toilets; water sports. Best for: walking; swimming.