2 Best Shopping in Paris, France

One could easily walk straight past this discreet, boudoir-like boutique. It is, however, one of the world's finest lingerie stores and the place where actresses Catherine Deneuve and Isabelle Adjani (among many others) buy superb French underthings.

This brand revolutionized the bathing suit in the free-spirited '60s. Engineered to move freely with the body, these ingenious cuts liberated women from bones and padding. Lingerie followed in 1998, offering the same flawless craftsmanship and supreme comfort. Sexy without a hint of trashiness, Erès puts out some of the finest and most sophisticated lingerie and bathing suits in Paris season after season.